Crucial Trading Carpet Care Guide: How to Maintain Natural Fibre Carpets

If you've ever wondered how to clean sisal carpet or keep a wool or seagrass rug looking its best, you're not alone. Natural fibre carpets – like wool, sisal, seagrass, jute, and coir – are beautiful and eco-friendly, but they do need a special touch when it comes to care. At Interiors By Sutton, we want to help you feel confident about maintaining your natural floor coverings. That’s why we’ve put together this friendly carpet care guide based on Crucial Trading’s official recommendations, so your carpet stays gorgeous for years to come.
Natural floor coverings made from these fibres have unique characteristics and need to be looked after differently than synthetic carpets. The good news is that “different” doesn’t mean difficult! With a regular routine and a few smart tips, you can practice eco-friendly carpet cleaning that preserves your carpet’s beauty and extends its life.
Use INTEC Stain Protection for Lasting Beauty
One of the top tips from the Crucial Trading Carpet Care Guide is to shield your natural fibre carpet with INTEC stain inhibition treatment. INTEC is a special protective solution applied to the carpet before it even arrives at your home. It works by coating each fibre in a microscopic polymer shield, which greatly reduces the impact of spills and watermarks on the carpet.
We highly recommend requesting INTEC treatment when you purchase a Crucial Trading carpet (in fact, jute carpets come with it as standard at no extra cost). Having this invisible guard on your natural fibre carpets gives you peace of mind, especially in busy family homes.
Vacuum Gently – No Beater Bars Allowed
Regular vacuuming is key to any carpet care guide, and natural fibre carpets are no exception. However, you’ll want to adjust your technique for these delicate fibres. Always use a suction-only vacuum attachment and avoid using any beater bar or rotating brush on the carpet. Beater bars can be too aggressive and may fray or break the natural fibres, causing damage over time.
For day-to-day care, a light vacuuming will remove surface dirt before it gets trodden in. Still, it’s wise to give all areas a thorough vacuum about once a week to keep grit from accumulating. Gentle is the name of the game. This routine will keep your natural fibre carpet looking fresh and fluffy without harming its structure.
Keep Dirt Out with Mats and Regular Cleaning
An ounce of prevention is worth a pound of cure! Stop dirt at the door by using a good doormat or barrier mat (like a coarse coir mat) at entryways. Less dirt coming in means less dirt to vacuum later – and a cleaner, longer-lasting carpet.
Also, be mindful of where you install natural carpets. These fibres are extremely absorbent, so they should only be used indoors and away from excessive moisture. And under no circumstances should you wet shampoo or steam clean plant-fibre carpets. Too much moisture can cause the fibres to shrink or warp. By keeping dirt and moisture at bay, you maintain a healthy environment for your carpet and avoid problems before they start.
Tackle Spills Immediately (and Gently)
Life happens – spills, splashes, and little accidents are inevitable. The crucial thing is how quickly you react. For natural fibre carpets, you should address spills as soon as they occur. Blot the spill with a clean, dry cloth (don’t rub). If you have Crucial Trading’s Stain Removal & Cleaning Kit on hand, use it as directed for the specific type of spill.
The main point is to never let spills sit. Natural materials like sisal, jute, and others can be more prone to staining or water marking if liquids linger. So whether it’s a cup of tea or a pet accident, act fast. Your goal is to keep the spill on the surface and not let it soak into those natural fibres.
Condition Your Carpet Before Installation
Here’s a pro-tip that many people don’t know: natural fibre carpets should be “conditioned” before they are permanently installed. Conditioning means letting the carpet acclimate to your home’s environment. Crucial Trading advises that you unroll your new wool, sisal, seagrass, jute, or coir carpet and lay it out in the room where it will be fitted for at least 48 hours prior to installation.
During this time, the carpet may subtly change in dimensions. Sisal and jute tend to shrink if they absorb moisture, whereas coir can expand when damp and then shrink as it dries. By giving the carpet time to settle, your installer can then trim it perfectly to size, and you’ll avoid surprises like buckling or shrinking seams down the line.
Ready to Shop? Find Your Perfect Natural Carpet at Interiors By Sutton
Caring for a natural fibre carpet might be a little different, but as you can see, it’s not difficult. With the right precautions – using stain protection, gentle vacuuming, quick spill cleanup, and proper installation prep – your Crucial Trading carpet will reward you with years of warmth and beauty.
If you’re feeling inspired to add a natural carpet to your space (or to replace an old one), we’re here to help! Interiors By Sutton is proud to offer a wide range of Crucial Trading’s wool, sisal, seagrass, jute, and coir floor coverings. We invite you to explore our collection and experience the quality of these sustainable materials for yourself.
Visit Interiors By Sutton to shop Crucial Trading carpets and bring home a natural fibre floor covering you’ll love for years to come.